Design & UX Research

Design & UX Research

por Julie Davis Veach marzo 05, 2021

Design & UX Research

Case Study | MFA Graduate Thesis Project

Academy of Art University Graduate School of Web Design & New Media

Week 4

Project Selection

This week I made the final topic selection for my "Big Project."

Based on the careful review of all of my ideas and inspirations, along with the valuable critiques I received from my professor and peers, I was able to narrow my best ideas down even further.

The topic that I have chosen for this project is based on the  "Quantum Mechanics and Human Potential/Free Will" idea expressed through an interactive art installation. 

It will inspire the viewer to think about these concepts and apply them in an interactive experiment.

I have titled the project: “Waking Up” | An interactive [AR]t installation.

The premise is staged with a parallel connection between non-dualism (unity) and recent scientific discoveries in quantum mechanics, inspired by new scientific discoveries in quantum mechanics (QM) with its implications on human potential/free will and the underlying reality being non-dualistic.

Project Cover Slide

I also continued my in-depth research on the topic and started the process of creating my project proposal in the form of a slide show.

The slides I worked on this week included:

  • Cover Slide (Title)
  • Mission/proposal abstract - What It Is, How It Works, About the Artwork, About Augmented Reality
  • Inspirational Projects: (4) examples
  • Rationale - Why Am I doing This, Who Is It For, How Is It Unique, How Does It Help Me
  • Unique positioning
  • Competitors: (4 examples)

This week's challenge included balancing this project's deliverables alongside the production of an art exhibit, managing the household, an art online art business, and a few other project deadlines that were scheduled at the same time.

I really want to give this project as much concentrated attention as possible. I feel like there is so much research to do in order to crate a solid foundation to build upon. I'm looking forward to it!

Coming-Up Next...

Next week, I will be looking forward to further refining the project through research and the development of additional slides that will include:

  • Target audience and target audience research
  • Personas (three actual people in my target audience)
  • User story/task flows
  • Mood Board


This blog will serve as a place to create my case study. I invite you to follow along with me as I journey through this process.

Thank you for reading and for your interest.

Julie A. Davis Veach

Julie Davis Veach
Julie Davis Veach


Dejar un comentario

Los comentarios se aprobarán antes de mostrarse.

Ver artículo completo


por Julie Davis Veach mayo 25, 2021

Ver artículo completo

Technical Resources & Planning
Technical Resources & Planning

por Julie Davis Veach mayo 21, 2021

Ver artículo completo

Presentation Techniques
Presentation Techniques

por Julie Davis Veach mayo 14, 2021

Ver artículo completo